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Dutch Cancer Society Using NicCheck to Confirm Smoking
Cessation
"The Dutch Cancer Society is annually organizing
a Quit & Win campaign. In May 2005, 3.695 smokers quit
smoking in the Netherlands. Participants could win €1.000,
if they quit smoking for at least a month. In order to check
if the potential winners truly quit smoking during this
period, we used NicCheck to confirm if they indeed were
smoke free after a month."
Wed Jun 08 2005, Blackstone, Massachusetts- Mossman Associates
Inc. is pleased to announce that their NicCheckTM
is being used by The Dutch Cancer Society for their annual
Quit and Win Campaign.
Quit & Win is a practical, cost-effective evidence-based
smoking cessation method for population-wide public health
use. The International Quit&Win Campaign, originally
organized in the framework of the WHO/CINDI program, is
now an international network supported by the WHO and organized
by The National Public Health Institute, KTL, Helsinki Finland.
Quit&Win has proven to have the capability to reach
more smokers and at a lower cost than most smoking cessation
interventions. It has also proven to be applicable to different
cultures. The success of the Quit&Win campaigns are
assessed by standardized evaluation procedures, and follow-up
studies have shown that after one year, on an average 20
% of the participants have remained tobacco free.
This stop-smoking-contest is conducted worldwide every two
years by The National Public Health Institute, KTL, Helsinki
Finland, however in the Netherlands there will be a
contest every year organized under the same rules and conditions
as the parent contest and overseen by The Dutch Cancer Society.
Ingrid van den Berg from the Dutch Cancer Society
is quoted as saying,
"The Dutch Cancer Society is annually organizing a
Quit&Win campaign. In May 2005, 3.695 smokers quit smoking
in the Netherlands. Participants could win €1.000,
if they quit smoking for at least a month. In order to check
if the potential winners truly quit smoking during this
period, we used NicCheck
to confirm if they indeed were smoke free after a month."
"We are proud to be able to contribute to a program
designed to help those people trying to quit smoking, to
ultimately succeed. Our NicCheck product can effectively
be used to monitor a person's nicotine consumption as they
reduce their dependence, as well as, to verify total cessation",
notes Donald Mossman, President of Mossman Associates Inc.
More information on the contest can be reviewed at www.quitenwin.nl
or http://www.quitandwin.org/fi/content/sisallot/contact/03links?C:D=54583&C:selres=54583
for the worldwide contest.
For more information contact:
Donald Mossman, President
Mossman Associates Inc.
30 Liberty Hill Dr.
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